TRIP TRAP
Handmade beer from under the bridge
The Brief: “Bring the true spirit and heritage of Design Bridge Amsterdam to life.”
The chosen route was based on the classic tale: The Three Billy Goats Gruff. Creating Design Bridge’s very own legend was truly appealing.
The name Trip Trap (based on the sound the goats hooves made crossing the troll’s bridge) was chosen to be the name.
TripTrap captured the spirit of the studio; a joy of storytelling combined with an irreverent sense of humour.
Agency: DesignBridge